The Most Important Superbowl Commercial of All Time.
Super Bowl Sunday. Most watch for the game. Some watch for the ads. One ad that is sure to stun audiences this Sunday: an ad for the NFL’s ‘No More’ campaign, which serves as an anti-domestic violence and sexual assault PSA.
The ad is of a real-life recording where the woman called 911 after a domestic violence situation. Instead of making it apparent that she was talking to police officials, she acted as though she was calling to order a pizza. The dispatcher told her multiple times that she called 911, not the pizza company. Eventually, the 911 dispatcher realized the situation – domestic violence – and informed the woman the police were on the way.
The scene in the house shows broken glass and picture frames, a messy bed and holes in the wall, all while the recording plays.
As someone who has been a victim of domestic violence and sexual assault, I’m glad the NFL is taking such a hard stand against the issue. Not only does this woman deserve credit for being so brave after a horrific event, but she deserves credit for outsmarting her perpetrator.
Please spread and SHARE this video far and wide! No woman – or man – deserves to be a victim of domestic violence or sexual assault. Should someone be put in the unfortunate situation, hopefully they will know how to use this tactic to get them out of the crisis.